General Sessions at the Conference
TRAVELERS | USAA | ALLSTATE | SANOFI | GALLAGHER | INDEPENDENCE BLUE CROSS FOUNDATION | BMO
General Session Two: MONDAY | APRIL 7 | 8:45 - 9:45 AM
Join Forces: ‘Can YOUR Corporate Citizenship Better Support Military Families?’
Support for military families is vital to sustaining America’s all-volunteer force, a strong national defense, and healthy business environment. But many companies don’t fully consider how they can be a powerful ally to military families through the combination of their voice, business practices, and philanthropy. The next great frontier in CSR is cross-sector collaboration, with organizations working collaboratively to drive ecosystem change to address issues of critical importance to military families such as transition support, economic mobility, and mental health and wellbeing.
In this session hosted by USAA attendees will discover:
- How to transform military support from annual events into strategic year-round initiatives
- Ways to leverage cross-sector partnerships that amplify impact while sharing costs
- Methods for measuring and communicating program ROI to key stakeholders
- Strategies for aligning military support with broader DEI and workforce development goals
- Frameworks for building scalable programs that address systemic challenges
Let’s begin a national movement and “Join Forces” to elevate military causes. Through strategic advocacy and actions, companies can strengthen their brand while supporting those who have served our country with humble and selfless dedication.
